STG (Systems & Technology Group)
STG makes, sells and develops servers, storage, printing systems that touch our daily lives in schools, airlines, banks, governments, companies and institutions. About 70 percent of the world's corporate data sits on an IBM server or storage system. IBM is the world's number one server company. IBM is investing into future. Linux, wireless, SAN, print on demand, Data Center consolidation are some of the key areas which will make us even more successful in the future.
SWG (Software Group)
IBM Software Group offers the most powerful and comprehensive suite of middleware for businesses of all sizes to compete and win in the marketplace. From the best collaboration platform offered by our Lotus brand to the strongest enterprise systems management tools offered by our Tivoli brand, no others can even come close.
Software Group is the world's largest provider of middleware and the second-largest software business in the world. It contributes about 15 percent of IBM's total revenue and one-third of its profits. It has 40,000 employees, including the world's largest direct software sales force of 10,000 people.
SWG works with 90,000 business partners worldwide, with more than 100 strategic ISV alliances. It has 30 software research labs worldwide; 24 on-demand software centers; and 14,000 employees dedicated to open software technologies, including Linux, Java and XML.
ibm.com
Ibm.com sells IBM products via on demand channel by integrating the telephone and Web for people to learn, shop, buy and get self-service support. This offers fast and easy access to IBM's products and business expertise and enables IBM to be Number 1 in client satisfaction.
Technical Sales Support (TSS)
In order to provide effective and efficient technical support to IBM China customers, business partners and IBM internal employees, the Technical Sales Support ( hereafter referred to TSS - its original name is TSC, Technical Support Center, and changed to TSS since 2003),organization was founded in July 1997. At the beginning, we only support one platform – IBM RS6000, with the growth of TSS, now, almost all IBM products were supported by TSS, including eServer, storage, POS, PC, printer, middleware, etc.
Human Resource
Human Resource Department plays a significant strategic partner role to IBM's business and management teams and be fully accountable for HR policy and regulation design and control in Human Resource Planning, Recruitment, Training, Compensation & Benefits, and Employee Relations. Through providing sophisticated solutions, HR contributes to corporate business strategy with flexible and cost effective employment options, high-quality talents import, continuous employee development, great motivation and outstanding "On Demand" company climate.
Marketing
Marketing’s mission is to increase brand value and achieve business objectives by anticipating and assessing marketplace opportunities in order to develop and implement leadership strategies and measurable plans that drive differentiated, customer – relevant offerings supported by optimal routes-to-market, technical support, integrated marketing communications, processes and tools.
- Marketing’s role is to：
- Increase IBM’s brand value and achieve IBM’s business objectives
- Assist General Managers with strategic business planning and decision making by providing marketplace insight
- Align Offering Development to customer requirements and appropriate Routes to Market and Channels
- Build and Sustain consideration and preference for IBM through high impact marketing programs with enablement targeted by Channel
- Execute programs that enable and support the selected Routes to Market to capture revenue, share and profit
Sales Operation (SO)
Support sales related process and business initiatives. Provide professional assistance/advice to customer relationship manamgement, sales support, business analysis, and internal sales process optimism. Closely work with sales team to help them win more sales opportunities and achieve sales quota.
Finance & Planning (F&P)
Finance & Planning Department supports Company Management Team on financial data analysis for business judgement. Develops basic financial assumptions and data points for larger unit plans, budgets, or estimates. Structure accounting data to develop variance analysis to budgets, forecasts, business plans, cost estimates, or other related financial areas to help company and individual business unit to achieve profit target and make future business plan.
Business Partner
Develop and maintain long term strategic partnership with local IT company and IT solution providers. Cooperate with business partners to sell IBM products and offerings. Meanwhile, to achieve growth target together with our Business Partners.
Business Transformation Outsourcing (BTO)
BTO combines process, people, and technology transformation with an outsourced delivery model. Rather than just taking over a client's existing processes, IBM draws on its industry expertise, intellectual capital and engagement experience to achieve both cost efficiency and enterprise optimization through continuous strategic change.
Global Small and Medium Business (GMB)
GMB focused on targeted small and medium revenue-generated companies.
Sectors (Communications, Industrial, Public, Financial Services, Distribution, )
IBM sectors focus on developing relationship with clients and identifying their business problems which may turn into IBM opportunities.
Communications Sector
The communication Sector continues to drive emerging growth and market share across the telecommunications, media & entertainment, energy and utilities etc.
Industrial Sector
The Industrial Sector is focusing in the following key industries: Automobile, Electronics, Chemicals & Petroleum, Aerospace & Defense.
Public Sector
The Public Sector focuses on serving customers in government, postal, social services and social security, etc.
Financial Services Sector
The Financial Services Sector is focused on three key industries: Banking, Financial markets and Insurance.
Distribution Sector
The Distribution Sector expects rapid market growth and improving market share across all industries, which is focusing efforts on four key industries: Retail, Consumer Packaged Goods, travel and transportation, etc.
